Privacy Policy
Effective Date: September 5, 2022
Welcome to SKE ACQUISITION, LLC (DBA Skematic) (“Skematic”). This is the privacy policy (the “Privacy Policy”) that applies to this website, the Skematic platform hosted at this website and certain other information that is shared with us (collectively, the “Site”). This Site is operated by Skematic and its affiliates (collectively, “we,” “us” or “our”).
This Privacy Policy describes the types of personal information we collect in connection with your use of the Site, how we process your personal information, and to whom your personal information is disclosed. This Privacy Policy also describes how you can exercise your rights and choices with respect to your personal information.
This Privacy Policy may be updated or modified at any time, including without limitation, to comply with applicable law. The effective date will be posted at the top of this Privacy Policy.
- Personal Information Collected
- How Personal Information is Used
- Online Tracking
- How Personal Information is Disclosed
- Children’s Personal Information
- Links to Other Websites and Apps
- How we Protect Personal Information
- Retention of Personal Information
- Your Rights and Choices
- General Data Protection Regulation (“GDPR”)
- California Privacy Rights
- Updates to the Privacy Policy
- How To Contact Us
Personal Information Collected
We may collect the following personal information in connection with your use of the Site:
- Contact information, such as your name, postal address, email address and telephone number;
- Date of birth;
- Login information, such as your username and password;
- Payment card information;
- Commercial information about your use of Skematic’s products and any information provided in your customer service and other communications;
- Internet or other electronic network activity information;
- General location data and, as permitted by applicable law, precise geolocation data;
- Inferences drawn from the above-listed categories of personal information; and
- Other personal information in content you provide to us via your communications to us or on our websites, such as photos and videos or information provided on our social media platforms.
This personal information is collected from a variety of sources, including directly from you, vendors who provide services on our behalf, your interactions with our social media accounts, and public data sources.
In addition, when you visit our websites, we may obtain certain information by automated means, such as through the use of cookies, web server logs and web beacons. The information collected in this manner includes IP addresses, operating systems type, browser type, domain and other system settings. A “cookie” is a text file that websites send to a visitor’s computer or other device to uniquely identify the visitor’s browser or to store information or settings in the browser. A “web beacon,” also known as an Internet tag, pixel tag or clear GIF, links web pages to web servers and their cookies and may be used to transmit information collected through cookies back to a web server. Through these automated collection methods, we collect “clickstream data,” which is a log of content on which a visitor clicks while browsing a website. As the visitor clicks through the website, a record of the action may be collected and stored. Local storage is a file created by a website or application that stores information on your device. Cookies are one type of local storage, but there are others including your browser’s local storage and session storage functions. Data held in session storage is stored temporarily and is deleted at the end of your browsing session. Data held in local storage is persistent until deleted. You may erase local storage by deleting your browser’s history and cache.
To find out more about the way we use cookies, web beacons and similar technologies and how to manage your settings and preferences at any time, please visit our Cookie Policy.
How Personal Information is Used
We may use your personal information to:
- Create and manage your account and profile;
- Establish and verify your identity;
- Offer and provide products and services;
- Communicate with you about, and enable you to participate in, surveys, events, programs, contests, and promotions;
- Display content on the Site;
- Process claims we receive in connection with our products and services;
- Manage, operate and improve our business, such as by developing or enhancing our products and services and performing accounting, auditing, billing reconciliation and collection activities and other internal functions;
- Manage and respond to your communications, inquiries and requests;
- Provide customer support, including diagnosing and fixing technical issues;
- Perform data analyses (for research and commercial purposes);
- Identify and gather demographic and usage information about our users to tailor the Site to better meet the needs of our users;
- Tailor and customize your visits to the Site to meet your needs, such as by saving your preferences;
- Protect against, identify and prevent fraud and other criminal activity, claims and other liabilities; and
- Comply with and enforce applicable legal requirements, relevant industry standards and our contractual rights and policies, including our Terms of Service.
We also use third party web analytics services on the Site, such as those of Google Analytics.
We may also combine personal information we have collected about you with information from other sources, including third parties from whom we have purchased personal information, or with information about other individual. We use this combined information for the purposes listed above.
Online Tracking
The Site is not designed to respond to “do not track” signals received from browsers.
You may see certain ads on other websites based on your visits to our Site because we participate in advertising networks administered by third-party vendors. Ad networks allow us to target our messaging to users considering demographic data, users’ inferred interests and browsing context. These networks track your online activities over time by collecting information through automated means, including through the use of cookies, web server logs and web beacons. The networks use this information to show you advertisements that are tailored to your individual interests, to track your browser across multiple websites, and to build a profile of your web browsing. The information our ad network vendors collect includes information about your visits to websites that participate in the vendors’ advertising networks, such as the pages or advertisements you view and the actions you take on the websites. This data collection takes place both on our Site and on third-party websites that participate in the ad networks. This process also helps us track the effectiveness of our marketing efforts. To learn how to opt out of ad network interest-based advertising in the U.S., please visit www.aboutads.info/choices, http://www.networkadvertising.org/choices/, and http://preferences-mgr.truste.com/
How Personal Information is Disclosed
We do not sell, rent or otherwise disclose your Personal Information with any third parties except as described in this Privacy Policy. In some cases, we may disclose your personal information to third-party vendors to help provide services to you, such as hosting services. We may disclose your personal information to these vendors to perform services on our behalf for limited purposes.
We may disclose personal information to our affiliates and subsidiaries and to our customers, vendors and other third party business partners.
We may also share personal information (1) as required by law or legal process, such as in response to a valid court order or subpoena, (2) in response to a government request or law enforcement investigation, (3) to exercise or defend our legal rights or (4) as necessary or appropriate to prevent physical harm or suspected or illegal activity.
We may transfer your information in the event we sell or transfer all or a portion of our business or assets (including in the event of a merger, acquisition, joint venture, reorganization, divestiture, dissolution or liquidation) to the successor of such business or assets.
We may also aggregate or anonymize personal information in accordance with applicable law and disclose such aggregated or anonymized information to third parties.
Children’s Personal Information
The Site is geared toward a general audience, and is not directed to children under 13 years of age in the United States or under the applicable minimum age in other countries at which children can legally provide their personal information without parental consent. The operator of the Site does not knowingly collect personal information from children who are not legally permitted in their countries to provide their personal information without parental consent and any such personal information will be promptly deleted, unless it is legally required to be retained. If you believe a child under the legal minimum age may have provided personal information in connection with the Site, please contact us as specified in the “How to Contact Us” section of this Policy.
Links to Other Websites and Apps
The Site may contain links to other websites and apps for your convenience, which will be governed by the privacy practices of such applicable websites and apps. In addition, if you disclose personal information on social networks and other websites operated by third parties, they may act as separate data controllers from the operator of this Site.
How we Protect Personal Information
We take reasonable administrative, physical and technical measures designed to keep your information that’s under our control secure from accidental, unauthorized or unlawful use, acquisition, destruction, loss, alteration, access or disclosure.
Retention of Personal Information
To the extent permitted by applicable law, we retain your personal information as long as needed for the purposes for which it was provided or there is another lawful basis for retaining the data, such as to comply with applicable laws or regulations, for dispute resolution purposes, to enforce agreements, prevent fraud or for other legitimate purposes. We retain personal information in cookies as described in our Cookie Policy.
Your Rights and Choices
We provide you with choices regarding the use of your personal information for marketing and promotional purposes.
Subject to applicable law, you may have the right to:
- Request access to your personal information;
- Correct or amend your personal information;
- Request the deletion of your personal information;
- Request restrictions on the use of your personal information or object to or request that we refrain from processing your personal information;
- Request the transfer of your personal information to a third party you select;
- Request the following information be disclosed to you:
- the categories of personal information collected about you,
- the categories of sources from which the personal information is collected,
- the business or commercial purpose for collecting or selling the personal information,
- the categories of third parties with whom personal information has been shared,
- the specific pieces of personal information collected about you; and
- Not receive discriminatory treatment for the exercise of any of the foregoing rights.
To make a request with respect to your personal information, please contact us by email at legal@skematic.com.
In order to protect your privacy and security, your identity must be verified prior to completing any request that you may submit with respect to your personal information. You may be asked to provide certain information already collected from you to confirm that it matches our records so please include the following information in all requests: first name, last name, email address, physical address (to identify the jurisdiction in which you live), a description of the request being made, and “Privacy” in the subject line.
While reasonable efforts will be made to accommodate your request, certain restrictions and requirements may be imposed on such requests, as permitted or required by applicable law.
You may designate an authorized agent to make a request on your behalf pursuant to this Privacy Policy or applicable law. Prior to completing a request made by such an authorized agent, your authorized agent must provide a copy of written permission from you to submit such a request on your behalf.
General Data Protection Regulation (“GDPR”)
For purposes of the GDPR, Skematic acts as a processor of personal information that is collected by our customers and provided to us in connection with the provision of our Services. When Skematic acts as a processor, we will process personal information only in connection with our customers’ instructions, as permitted or required by law, and in connection with our agreements with such customers.
Skematic, located in New York, USA, is the controller of personal information described in Section 1 of this Privacy Policy.
When we act as a controller of your personal information, we process such information as a controller for the purposes described in the “How Personal Information is Used” and “How Personal Information is Disclosed” sections of this Privacy Policy. We use different legal bases under the GDPR to process your personal information. These include processing that is:
- based on your consent;
- necessary for the performance of a contract;
- necessary to comply with a legal, regulatory, tax or other obligation;
- necessary for our legitimate interests, such as offering products and services based on user interests, improving services, managing relationships and preventing fraud.
Where consent is used as a legal basis to process your personal information, you may withdraw your consent at any time by contacting us as described in the “How to Contact Us” section of this Privacy Policy. This will not impact the lawfulness of any processing based on consent prior to its withdrawal.
You may exercise your rights with respect to your personal information as set forth in the “Your Rights and Choices” section of this Privacy Policy.
You may also have the right to lodge a complaint with the data protection authority in your jurisdiction if you believe that a violation of applicable data protection law in your jurisdiction has occurred. All personal information collected via the Site will be stored on servers.
We may transfer your personal information to recipients (including third party service providers) in countries other than the country in which the information originally was collected. Those countries may not have the same data protection laws as the country in which you initially provided the information. When your information is transferred to recipients in other countries (such as the U.S.), it will be protected as described in this Privacy Policy and we will comply with applicable legal requirements providing adequate protection for the transfer of personal information to recipients in countries other than the one in which you provided the information.
California Privacy Rights
We use your personal information for several “business purposes” as defined in the California Consumer Privacy Act of 2018, Cal. Civ. Code § 1798.100 et seq. and its implementing regulations (the “CCPA”), as modified by the California Privacy Rights Act (the “CPRA”). These business purposes include:
- Performing services, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing advertising or marketing services, providing analytics services, or providing similar services;
- Auditing related to a current interaction with the consumer;
- Detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity;
- Debugging to identify and repair errors that impair existing intended functionality;
- Short-term, transient use;
- Undertaking internal research for technological development and demonstration; and
- Undertaking activities to verify or maintain the quality or safety of a service and to improve, upgrade, or enhance the service.
We do not sell your personal information in exchange for monetary compensation or other valuable consideration and has not been sold any personal information in the past twelve (12) months. We do not share your personal information for cross-contextual behavioral advertising purposes.
You may exercise your rights under the CCPA with respect to your personal information as set forth in the “Your Rights and Choices” section of this Privacy Policy. You be will not be discriminated or retaliated against you if you choose to exercise any of your rights under the CCPA but you may be charged a reasonable fee to comply with your request.
Updates to the Privacy Policy
This Privacy Policy may be updated at any time and without prior notice to you to reflect any changes to information practices or to comply with applicable laws or regulations. We will post a notice on the Site to notify you of any significant changes to this Privacy Policy and indicate at the top of the notice when it was most recently updated.
How to Contact Us
If you have any comments or questions about this Privacy Policy or our personal information practices, please contact us by email at legal@Skematic.com.